About Rebel Fitness

More Than a Gym — A Community

At Rebel Fitness, we believe fitness is about more than losing weight or building muscle. It's about becoming the strongest, healthiest, and most confident version of yourself.

Founded by entrepreneur and fitness enthusiast Kelly Jones, Rebel Fitness was created to provide a clean, welcoming, and supportive environment where people of all ages and fitness levels can pursue their health goals without intimidation.

Located in West Branch, Michigan, Rebel Fitness offers 24/7 access, strength and cardio equipment, tanning, infrared sauna services, massage and recovery options, INBODY composition analysis, and personalized fitness coaching.

Whether you're taking your first step toward better health or you're an experienced athlete, our team is committed to helping you succeed.

What Makes Rebel Fitness Different?

✔ 24/7 Member Access for Annual Memberships

✔ Friendly, Judgment-Free Environment

✔ InBody Body Composition Analysis

✔ Personalized Workout Programs

✔ Personalized Meal Plans

✔ Infrared Sauna & Recovery Services

✔ Stand-Up & Lay-Down Tanning

✔ Massage Chairs & Wellness Amenities

✔ Day Passes Available 

✔ Silver Sneakers Accepted

✔ Tanning Memberships 

Our Mission

Our mission is simple:

To inspire, educate, and empower people to improve their health, build confidence, and create lasting lifestyle change.

We believe that every person deserves access to the tools, support, and encouragement needed to live a healthier life.

Join the Rebel Fitness Family

No matter your age, fitness level, or starting point, you belong here.

Your journey starts today.

Stronger. Healthier. Better.